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business direct plan adoption among retail investors climb to 26 in february icra

Direct Plan Adoption Among Retail Investors Climb To 26% In February : Icra

15hrs 58mins   👁 10

Digitisation, rising awareness, and higher risk appetite have driven a surge in mutual fund adoption, especially in B30 cities. Direct and SIP investments rose sharply, with equity AUM tripling and retail investor holding periods improving significantly, reflecting growing long-term commitment to mutual funds.

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